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atashe • Cycle syncing bodysuits

Atashe’s cycle-syncing bodysuit collection was developed around the body’s natural rhythm through each phase of the menstrual cycle.

The visual direction centered on softness, fluidity, and adaptability. AI-generated inspiration imagery helped establish an early visual language around movement, fabric, light, and form, which was then carried through into photography and video.

Flowing fabrics became a key part of the concept, echoing the body’s natural rhythm and creating a sense of ease and motion. Through soft composition, intentional pacing, and intimate movement, the imagery positioned the bodysuits as supportive, responsive, and connected to the body rather than restrictive.

year → 2025

role → art director, photographer

credits →
videographer: daniel nathan
grip: matt potwardowski
Designer: nooneh aslanian
assistant: jasmine arce

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